Benefits of Shopify Checkout Extensibility for Merchants

Checkout is one of the most integral parts of an eCommerce website and therefore it can never be neglected. In the competitive eCommerce market, it is essential to create smooth checkouts that offer them ease of access and understanding. Shopify with its tools allows merchants to have a super easy checkout for their customers. Its new feature i.e., Shopify checkout extensibility allows merchants to optimize their checkout pages and utilize other advanced features.

This blog focuses on the benefits of Shopify checkout extensibility for merchants and how it makes it super beneficial. Let’s get into it.

5 Benefits of Shopify Checkout Extensibility

The benefits of the Shopify new feature are abundant such as code-free customization, increased speed and conversion, and integration with Shop Pay.

Code-Free Customization

Shopify checkout extensibility offers code-free customization with its in-built checkout editor, branding, and API integrations that allow to easily create a custom checkout page – without any coding. Whereas Checkout.liquid required custom coding that was a hassle and time-consuming. By using branding and API integrations of Shopify checkout extensibility, merchants can edit colors, fonts, and logos without any worry.

It also has extensions that ease the work of merchants in creating custom experiences for customers. For instance, with Checkout UI extensions, Shopify merchants can customize their checkout page with product information, shipping, and payment methods.

Last but not least, merchants can utilize custom checkout apps to add new functionality to your checkout, including UI extensions, custom logic, post-purchase pages, and pixels—without touching code.

Better Control over Checkout Page

Merchants have now better control over their checkout page as compared to the previous Checkout.liquid which had limitations for making customizations. They can control their checkout page making it customizable and optimized to enhance the user experience. From custom checkout components to UI, advanced payment options, and layout, Shopify merchants have much to access.

Integration with Shop Pay

Shop Pay stands as a 4x faster checkout experience designed for Shopify merchants. As it serves as the payment solution for secure payment and faster checkout processes, it is known to be the internet’s highest-converting checkout. Adding this to your Shopify Plus store proves to be beneficial as Shopify’s study suggests that it has the maximum potential to get a 91% high conversion rate on mobile devices due to its faster experience for customers.

If you are a Shopify Plus merchant seeking to leverage express checkout while having the option to customize the checkout page, Shopify Checkout Extensibility is the right choice. It saves you time, and you can add various checkout customizations to Shop Pay through a simplified process available in the checkout editor. Once done, you can seamlessly configure it for your store to ensure it runs smoothly.

Upgrade-Safe and Enhanced Security

Who wants to manage and perform updates, time and again? No one.

If you are using checkout.liquid, then upgrading to Shopify checkout extensibility is going to make the upgrade easier for you as you won’t need to perform the checkout upgrade again. You can get access to new checkout features automatically as they roll out and are available to the merchants. Furthermore, the components and APIs supporting Checkout Extensibility work in a sandboxed environment, which improves overall security precautions.

Reduced Cart Abandonment

If you are using Checkout.liquid it is better to implement Shopify checkout extensibility as it reduces cart abandonment rate. In the e-commerce market, cart abandonment is the biggest challenge that merchants face. As the merchants have now more access to the features, extensions, and advanced functionalities, they can make their checkout page optimized according to the user preferences, which gives an easy-to-navigate experience.

What New Features You Get with Shopify Checkout Extensibility

1. Shopify checkout extensibility not only helps in checkout optimization, but it also offers powerful features to merchants that can help them maximize ROI. Let’s take a look at the features you can get through Shopify checkout extensibility:
2. Merchants get new options such as pre-orders.
3. Shop Pay installments are available making it easier for the customers to shop online.
4. Provides latest shipping and delivery functionalities such as Shop Promise, estimated delivery dates, shipping to pick-up points, and Subscription shipping rate names.
5. Merchants can offer various discount combinations and shipping discounts through new discount functionality.
6. Ability to implement new marketing strategies such as SMS marketing opt-in and email marketing opt-in.
7. Adds B2B functionalities such as vaulted credit cards, flexible shipping addresses, and customizable checkout experience.
8. Introduces new checkout functionality such as one-page checkout, and a Tooltip for estimated tax.

Customize Your Checkout Page with Shopify Checkout Extensibility

Hire expert Shopify developers to help you upgrade to Shopify checkout extensibility without technical problems. Our expert Shopify developers ensure that you get to optimize your checkout page seamlessly helping you maximize your ROI.

Get in touch with us today!