Want to start an eCommerce store? But don’t know where to start or are confused between various available options? Choosing the right eCommerce solution is usually the first step that you will need to take. However, it might not be as easy as it may seem. You will need to compare various features like storefronts, SEO preferences, shipping methods, payment processing, and much more.
Shopify is one of the most popular e-commerce platforms that allows you to build your own online store. But is it what you need to start an online business? Our answer is: It depends. In this article, we will discuss why it can be worth setting up an online shop with Shopify in 2023.
What is Shopify?
Shopify is an e-commerce platform that is designed for people who want to start their own online store. It is designed to be easy to use and offers a variety of features. Such as easy website design tools, e-commerce capabilities, and the ability to accept payments, among other things. Shopify is a very versatile platform that can be used to build a variety of different types of stores. It is an excellent option for people who are just starting out, but it also has a lot of features that experienced e-commerce users will find useful as well.
How Does Shopify Works?
Shopify is loaded with many features that make it easier and hassle-free to build an online store for you. It even allows you to open additional selling channels like Amazon, eBay or social media, etc. The recent changes in 2023 made applying changes in the page’s design a lot easier and quicker. You can have added functionality by installing different apps without the need for professional help.
Why You Should Consider Having a Shopify Online Store in 2023?
When it comes to Shopify, the benefits are many and varied. We are discussing a few of them here.
Use Friendly
Shopify is designed while keeping user-friendliness in mind. Anyone can quickly learn it and set up its online store with any knowledge of web development. So, store owners don’t have to spend hours finding a suitable web development company that can help them design and build an e-commerce store. In addition to that, you don’t have to worry about hosting costs that you usually have to pay in self-hosted e-commerce stores. The dashboard is easy to understand and loaded with features to help you get everything ready quickly.
No Technical Help Required
The biggest challenge that creates a hurdle for business owners is that they have less or no technical knowledge to set up an e-commerce store. By setting up your store with Shopify, you don’t need any technical background. There is a lot of helpful material available on their website that can help you in setting it up and running on the same day. You don’t even need to understand the various technicalities involved that you may otherwise have to deal with.
Highly Customizable and Flexible
The platform is highly customizable and flexible, meaning that you can create a website and sell anything from clothing to electronics to food. There are hundreds of storefronts or website layouts available with readymade templates that you can customize to use as your own store. What you only have to do is upload your own content and logo, and it’s ready. You can make changes to your store at any time, upgrade it or even stop it temporarily, depending on your requirements.
You Can Start for Free
Best part is that you don’t need to invest a lot of money to get started. You can even get a free website. If you’re thinking about starting your own online business, Shopify is worth a shot. Therefore, anyone who just wants to see whether their idea will work in the real world or not and doesn’t have a big budget for it, then they can simply set up a Shopify store to see whether it works for them.
SEO Friendly
SEO is a must for the success of any online store. If you build your own e-commerce website from scratch and optimize it for better online visibility will require a lot of time and money. The great thing about Shopify is that it has an SEO-friendly web design that can help you with a better online presence. You only need to have a basic understanding of SEO tactics and apply them to your Shopify store for better results. For example, You can optimize your website content for SEO is to create a page for every important keyword you want to rank for. The more pages you have, the more likely your website ranks. You should also make sure that the content is original and not just copied from other websites.
24/7 Support
You may often get problems with your e-commerce store, have queries, and want to make quick changes. Therefore, technical support is a must. The great thing about Shopify is that there is technical support available to help you with any problem related to your store. You don’t have to pay anything for such support. In case of any problem, just reach out to a customer support person through chat, email, or phone, and they will help you in every possible way.
Our Verdict
Whether Shopify is an appropriate platform for you depends on what you are looking for. Shopify is a great option for people who are just starting out. Very easy to get your online store up and running. It is also easy to make changes and updates to your store. But if you have enough investment available and want to launch an online at a bigger scale, you should consider having your own eCommerce store.
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